Under Armour investigates breach after reports data set exposed customer emails
Under Armour says it is examining a data breach after reports indicated tens of millions of customer records may have been exposed, with email addresses and other basic profile details implicated but not payment data.
What Under Armour says was exposed
Under Armour is investigating a breach tied to customer data, after reports surfaced that a large dataset containing email addresses—and possibly basic profile information—was accessed.
The company indicated there was no evidence that passwords or financial information were compromised, and said its main website and payment systems were not affected.
Why it matters
Even without passwords or card numbers, exposed emails and profile details can fuel phishing, account-takeover attempts elsewhere, and targeted scams that exploit brand trust.
What customers can do
- Be cautious with emails claiming to be Under Armour support or password resets
- Use unique passwords and enable multi-factor authentication where possible
- Monitor for unusual login alerts across accounts that share the same email